{"id":11,"date":"2026-07-27T13:13:34","date_gmt":"2026-07-27T13:13:34","guid":{"rendered":"http:\/\/52.73.242.68\/~williamsfire\/privacy-policy\/"},"modified":"2026-09-23T19:29:02","modified_gmt":"2026-09-23T19:29:02","slug":"privacy-policy","status":"publish","type":"page","link":"http:\/\/52.73.242.68\/~williamsfire\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<div id=\"pl-11\"  class=\"panel-layout\" ><div id=\"pg-11-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-11-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-11-0-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p><span style=\"font-weight: 400;\">Effective Date: January 01, 2010<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Last Updated: July 10, 2026<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udccb <\/span><b>Summary:<\/b><span style=\"font-weight: 400;\"> We collect information needed to operate our website, provide estimates, communicate with customers, process transactions, improve our services, and conduct permitted marketing activities. We do not sell your data \u2014 ever. You can request access to, correction of, or deletion of your information at any time. We handle personal information and electronic communications in accordance with applicable privacy, consumer-protection, and communications laws, including the CCPA, TCPA, and CAN-SPAM where applicable.<\/span><\/p>\n<h2><b>1. Overview<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Williams Fire Sprinkler Company, Inc. (\"Williams Fire Sprinkler Company, Inc.,\" \"we,\" \"our,\" or \"us\") operates the website located at<\/span> <span style=\"font-weight: 400;\">http:\/\/52.73.242.68\/~williamsfire (the \"Site\") and provides residential repair, and related services throughout the area (the \"Services\"). This Privacy Policy explains how we collect, use, disclose, store, and protect information about you when you visit our Site, request an estimate, schedule service, or otherwise interact with us.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By using our Site or Services, you agree to the collection and use of information as described in this policy. If you do not agree with these terms, please do not use our Site or Services.<\/span><\/p>\n<h2><b>2. SMS\/MMS Program Terms and Privacy Notice<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">This section applies when you provide your mobile phone number to Williams Fire Sprinkler Company, Inc. and consent to receive text messages from us.<\/span><\/p>\n<p><b>Program Description:<\/b><span style=\"font-weight: 400;\"> You may receive customer-care, informational, account-notification, and marketing messages from Williams Fire Sprinkler Company, Inc.. Messages may include estimate-request follow-ups, appointment scheduling and reminders, project and job-status updates, account notifications, customer-support communications, review requests, financing information, special offers, and seasonal promotions.<\/span><\/p>\n<p><b>Consent:<\/b><span style=\"font-weight: 400;\"> By providing your mobile phone number and opting in, you authorize Williams Fire Sprinkler Company, Inc. to send text messages to that number using automated or non-automated technology. Consent to receive marketing text messages is not a condition of purchasing goods or services.<\/span><\/p>\n<p><b>Message Frequency:<\/b><span style=\"font-weight: 400;\"> Message frequency varies based on your requests, appointments, project activity, account activity, and promotional preferences.<\/span><\/p>\n<p><b>Message and Data Rates:<\/b><span style=\"font-weight: 400;\"> Message and data rates may apply.<\/span><\/p>\n<p><b>How to Opt In:<\/b><span style=\"font-weight: 400;\"> Customers may opt in by submitting our Contact Form, completing our appointment request form, using the Chat Widget available on our website, providing verbal consent to a Williams Fire Sprinkler Company, Inc. representative, or initiating a text conversation with us where permitted. Each digital opt-in method presents an SMS disclosure before submission.<\/span><\/p>\n<p><b>Opt-Out:<\/b><span style=\"font-weight: 400;\"> Reply STOP at any time to unsubscribe. After you reply STOP, we may send one final confirmation message. You will not receive additional text messages unless you opt in again. Reply START to resubscribe where supported.<\/span><\/p>\n<p><b>Help:<\/b><span style=\"font-weight: 400;\"> Reply HELP for assistance, call 252-792-8196, visit http:\/\/52.73.242.68\/~williamsfire\/contact\/, or review our Privacy Policy and Terms &amp; Conditions on our website.<\/span><\/p>\n<p><b>Carrier Disclaimer:<\/b><span style=\"font-weight: 400;\"> Mobile carriers are not liable for delayed or undelivered messages.<\/span><\/p>\n<p><b>Mobile Information and Consent Privacy:<\/b><span style=\"font-weight: 400;\"> SMS consent and mobile opt-in information will never be shared with third parties or affiliates for their own marketing or promotional purposes. We may share this information only with service providers that help us deliver text messages, manage consent, provide customer support, maintain records, prevent fraud, or comply with law. Those providers may use the information only to perform services on our behalf.<\/span><\/p>\n<p><b>Changes to the Program:<\/b><span style=\"font-weight: 400;\"> We may change or discontinue the SMS program, message types, sending number, or delivery method at any time. Material changes will be reflected in this policy or communicated as required by law.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udccb Consent to receive marketing text messages is not a condition of purchasing any goods or services..<\/span><\/p>\n<h2><b>3. Information We Collect<\/b><\/h2>\n<h3><b>3.1 Information You Provide Directly<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Contact Information:<\/b><span style=\"font-weight: 400;\"> Name, address, phone number, and email address when you request an estimate, schedule service, contact us, or sign up for financing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Property &amp; Project Information:<\/b><span style=\"font-weight: 400;\"> Property address, materials, photos of your property, and other details you provide to help us prepare an estimate or complete a job.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Payment Information:<\/b><span style=\"font-weight: 400;\"> Billing details and payment information processed securely through our payment processor. We do not store full card numbers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Financing Applications:<\/b><span style=\"font-weight: 400;\"> If you apply for financing through a third-party lender we work with, information you submit is shared with that lender as described in Section 5.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Communications:<\/b><span style=\"font-weight: 400;\"> Messages, texts, emails, chat conversations, calls, and reviews you send us.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Employment Applications:<\/b><span style=\"font-weight: 400;\"> Resume, work history, and related information if you apply for a job with us.<\/span><\/li>\n<\/ul>\n<h3><b>3.2 Information Collected Automatically<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Usage Data:<\/b><span style=\"font-weight: 400;\"> Pages visited, links clicked, time spent on the Site, and referring pages.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Device Information:<\/b><span style=\"font-weight: 400;\"> IP address, browser type, operating system, and device identifiers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Cookies &amp; Tracking Technologies:<\/b><span style=\"font-weight: 400;\"> See Section 10 for details.<\/span><\/li>\n<\/ul>\n<h3><b>3.3 Information from Third Parties<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Lead &amp; Marketing Platforms:<\/b><span style=\"font-weight: 400;\"> Our marketing and scheduling platform (Launch365) helps route web chat, form submissions, and text\/call inquiries to our team.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Google Business Profile:<\/b><span style=\"font-weight: 400;\"> Reviews and review responses you post to our Google Business Profile.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Financing Partners:<\/b><span style=\"font-weight: 400;\"> Application status from financing providers, where you've applied for financing through us.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Analytics Providers:<\/b><span style=\"font-weight: 400;\"> Aggregated website analytics data (e.g., Google Analytics).<\/span><\/li>\n<\/ul>\n<h2><b>4. How We Use Your Data<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>To Provide Estimates &amp; Services:<\/b><span style=\"font-weight: 400;\"> Scheduling site visits, preparing quotes, dispatching crews, and completing installation or repair work.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>To Process Transactions:<\/b><span style=\"font-weight: 400;\"> Invoicing, payment processing, and financing applications.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>To Communicate With You:<\/b><span style=\"font-weight: 400;\"> Appointment confirmations and reminders, job status updates, review requests, and support responses.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>To Improve Our Service:<\/b><span style=\"font-weight: 400;\"> Understanding which pages and offers are useful so we can improve our Site and how we serve customers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>To Send Marketing (with consent):<\/b><span style=\"font-weight: 400;\"> Promotional emails or texts about offers, financing, or seasonal specials \u2014 only where you've opted in. See Sections 7 and 8.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>To Meet Legal Obligations:<\/b><span style=\"font-weight: 400;\"> Complying with applicable law, preventing fraud, and enforcing our Terms.<\/span><\/li>\n<\/ul>\n<h2><b>5. Data Sharing &amp; Disclosure<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">We do not share your personal information with third parties except in the following circumstances:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Service Providers:<\/b><span style=\"font-weight: 400;\"> Vendors who help us operate our business, including our website\/marketing platform (Launch365), payment processing, SMS\/email delivery, and scheduling tools. These providers only access what they need to do their job and are bound by confidentiality obligations.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Financing Partners:<\/b><span style=\"font-weight: 400;\"> If you apply for financing, we share the information necessary to process that application with our financing partner(s).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Business Transfers:<\/b><span style=\"font-weight: 400;\"> If Williams Fire Sprinkler Company, Inc. is acquired or undergoes a change of ownership, your information may transfer as part of that transaction. We'll notify you if this happens.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Legal Requirements:<\/b><span style=\"font-weight: 400;\"> When required by law, court order, or to protect the rights, property, or safety of Williams Fire Sprinkler Company, Inc. or others.<\/span><\/li>\n<\/ul>\n<h2><b>6. We Do Not Sell Your Data<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\ud83d\udeab Williams Fire Sprinkler Company, Inc. does not sell, rent, or trade your personal information. Your information is used only to provide you with an estimate, complete your project, and support you as a customer \u2014 nothing else. This commitment applies regardless of your state of residence, including California (CCPA).<\/span><\/p>\n<h2><b>7. Storage &amp; Security<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Encryption in Transit:<\/b><span style=\"font-weight: 400;\"> All data transmitted between your browser and our Site is protected with TLS\/HTTPS.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Access Controls:<\/b><span style=\"font-weight: 400;\"> Access to your information is limited to team members and systems that need it to schedule and complete your project.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Payment Security:<\/b><span style=\"font-weight: 400;\"> Payment information is processed by a PCI-compliant payment processor; we do not store raw card numbers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Incident Response:<\/b><span style=\"font-weight: 400;\"> If a breach affecting your personal information occurs, we'll notify affected customers as required by applicable law.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u26a0\ufe0f No system is 100% secure. Contact us immediately if you suspect unauthorized use of your account or information.<\/span><\/p>\n<h2><b>8. Retention &amp; Deletion<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Customer &amp; Project Records:<\/b><span style=\"font-weight: 400;\"> Retained for the length of any warranty period plus a reasonable time afterward for service history and legal\/accounting purposes.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Message Logs:<\/b><span style=\"font-weight: 400;\"> SMS and email records retained for up to 2 years for compliance purposes.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Billing Records:<\/b><span style=\"font-weight: 400;\"> Retained up to 7 years in accordance with financial recordkeeping requirements.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Website Logs:<\/b><span style=\"font-weight: 400;\"> Retained for 90 days for security monitoring.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">To request deletion of your personal data, email <\/span><b>        <a class=\"email-link\" href=\"mailto:info@williamsfiresprinkler.com\">info@williamsfiresprinkler.com<\/a>\r\n    <\/b><span style=\"font-weight: 400;\"> use our <\/span><a href=\"https:\/\/spectrumfence.com\/contact\/\"><span style=\"font-weight: 400;\">Contact page<\/span><\/a><span style=\"font-weight: 400;\">, or call 252-792-8196. We'll process verified deletion requests within 30 days, except where we're legally required to retain certain records (e.g., invoices, warranty documentation).<\/span><\/p>\n<h2><b>9. Email Marketing Communications<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Consent:<\/b><span style=\"font-weight: 400;\"> We only send marketing emails to people who've opted in.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Opt-Out:<\/b><span style=\"font-weight: 400;\"> Every marketing email includes an unsubscribe link, honored within 10 business days per CAN-SPAM.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Transactional Emails:<\/b><span style=\"font-weight: 400;\"> Estimate confirmations, invoices, and service notifications are sent as needed for your project and are not affected by marketing opt-outs.<\/span><\/li>\n<\/ul>\n<h2><b>10. Cookies &amp; Tracking Technologies<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Essential Cookies:<\/b><span style=\"font-weight: 400;\"> Needed for the Site to function (e.g., forms, security). Can't be disabled.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Analytics Cookies:<\/b><span style=\"font-weight: 400;\"> Help us understand how visitors use the Site (e.g., Google Analytics).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Marketing Cookies:<\/b><span style=\"font-weight: 400;\"> May be used to measure advertising effectiveness. You can opt out via your browser settings or our cookie tool.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can control cookies through your browser settings. For more information, visit <\/span><a href=\"https:\/\/www.allaboutcookies.org\/\"><span style=\"font-weight: 400;\">allaboutcookies.org<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><b>11. Your Privacy Rights<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Depending on where you live, you may have rights to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\ud83d\udd0d <\/span><b>Know<\/b><span style=\"font-weight: 400;\"> what personal information we collect, use, and share.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\ud83d\uddd1\ufe0f <\/span><b>Delete<\/b><span style=\"font-weight: 400;\"> your personal information, subject to legal retention needs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u270f\ufe0f <\/span><b>Correct<\/b><span style=\"font-weight: 400;\"> inaccurate information we hold about you.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u270b <\/span><b>Opt out<\/b><span style=\"font-weight: 400;\"> of the sale of personal information \u2014 note: we don't sell your data.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2696\ufe0f <\/span><b>Non-discrimination<\/b><span style=\"font-weight: 400;\"> for exercising these rights.<\/span><\/li>\n<\/ul>\n<p><b>California Residents (CCPA):<\/b><span style=\"font-weight: 400;\"> You may submit a verifiable request to <\/span><b>        <a class=\"email-link\" href=\"mailto:info@williamsfiresprinkler.com\">info@williamsfiresprinkler.com<\/a>\r\n    <\/b><span style=\"font-weight: 400;\">. We'll respond within 45 days.<\/span><\/p>\n<h2><b>12. Children's Privacy<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Our Site and Services are not directed to individuals under 18. We do not knowingly collect personal information from children under 18. If we learn we've inadvertently done so, we'll delete it promptly. Contact <\/span><b>        <a class=\"email-link\" href=\"mailto:info@williamsfiresprinkler.com\">info@williamsfiresprinkler.com<\/a>\r\n    <\/b><span style=\"font-weight: 400;\"> if you believe we've collected information from a minor.<\/span><\/p>\n<h2><b>13. Changes to This Policy<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">We may update this Privacy Policy periodically. When we make material changes, we'll update the \"Last Updated\" date above and, where appropriate, post a notice on our Site.<\/span><\/p>\n<h2><b>14. Contact Us<\/b><\/h2>\n<p><b>Williams Fire Sprinkler Company, Inc.<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"><\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Phone: 252-792-8196<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Privacy inquiries: <\/span><b>        <a class=\"email-link\" href=\"mailto:info@williamsfiresprinkler.com\">info@williamsfiresprinkler.com<\/a>\r\n    <\/b><\/p>\n<p><span style=\"font-weight: 400;\">For data deletion or rights requests, please use the subject line: <\/span><b>\"Privacy Rights Request.\"<\/b><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Effective Date: January 01, 2010 Last Updated: July 10, 2026 \ud83d\udccb Summary: We collect information needed to operate our website, provide estimates, communicate with customers, process transactions, improve our services, and conduct permitted marketing activities. We do not sell your data \u2014 ever. You can request access to, correction of, or deletion of your information [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-11","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Privacy Policy | Williams Fire Sprinkler Company, Inc.<\/title>\n<meta name=\"description\" content=\"We value our clients privacy! Check out the Williams Fire Sprinkler Company, Inc. Privacy Policy here. 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