SMS Marketing Campaigns
Capture 98% Open Rates and Reactivate Your Database in Seconds
🛑 The Pain Points of Traditional Outreach
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The "Unread" Problem: Your beautifully designed email newsletter has a 20% open rate. That means 80% of your customers didn't even know you had a special offer.
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The "Slow Lead" Problem: You need jobs now, but waiting for Google Ads to kick in or a mailer to hit houses takes days or weeks.
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Ignored Promotions: When you send a promotion via mail or email, the "window of intent" is small. If they don't see it while they are thinking about their home, the lead is lost.
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Manual Texting Chaos: Trying to have your technicians or CSRs text customers from their personal phones is a nightmare for tracking, privacy, and brand consistency.
SMS campaigns to existing clients see a 209% higher response rate than phone calls or email. Your customers don't want to talk, but they love to tap 'Book Now' from a text.
🚀 Key Features: High-Velocity SMS Marketing
1. Segmented Bulk Broadcasts
Don't "spam" your list; target it. Launch365 allows you to filter your database by tags pulled directly from your FSM (ServiceTitan, Jobber, Dispatch Scout, etc.).
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Precision Targeting: Send an "AC Tune-up" text only to customers who haven't had service in 6 months.
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The Benefit: Higher conversion rates and lower "unsubscribe" counts because the message is actually relevant to the recipient.
2. 2-Way Conversational SMS
Launch365 isn't a "no-reply" bot. When a customer replies to your text campaign, the message lands instantly in your Unified Messaging Inbox.
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The Benefit: Your team can jump in and close the job immediately. It turns a broadcast into a 1-to-1 sales consultation.
3. Automated SMS "Nurture" Sequences
Link your SMS campaigns to your marketing automation canvas.
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The Workflow: If a customer doesn't book from the first text, the system can automatically send a follow-up 48 hours later with a "Last Chance" offer.
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The Result: Persistent follow-up without a single minute of manual labor.
4. "Blast" Scheduling & Throttling
Worried about your phones ringing too much? Launch365 allows you to "throttle" your SMS blasts.
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How It Works: Instead of sending 1,000 texts at once and crashing your office staff, you can schedule 50 texts to go out every hour.
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The Benefit: A steady, manageable flow of inbound calls and chats throughout the day.
💡 The Value: Instant Market Access
| Feature | The Result for Your Business |
| 98% Open Rates | Guaranteed Eyes. Your offer is seen within 3 minutes of sending. |
| Segmented Lists | Higher ROI. You aren't wasting money on irrelevant messages. |
| 2-Way Chat | Higher Closing Rates. Direct, personal engagement builds trust instantly. |
| Automated "Nurture" | Revenue Recovery. The system keeps selling even when you're in the field. |
💰 Cost Savings: The Efficiency Advantage
| Traditional Outreach | Estimated Cost | Launch365 SMS |
| Direct Mailers (1,000 pieces) | $1,000 - $1,500 | A fraction of the cost |
| Telemarketing/Cold Calls | $20/hr per staff member | Included (Automated) |
| Lead Re-Acquisition (LSA/Ads) | $50 - $200 per lead | Pennies per text |
| Monthly Savings | ~$1,500+ per campaign | Impressive Monthly Savings |
🧭 Phase of the Buyer's Journey: Conversion & Retention
SMS campaigns are the "heavy hitters" for Retention/Advocacy. They turn a past customer into a repeat customer by reminding them that you exist exactly when they need you. It is also a powerful Conversion tool for re-engaging "dead" leads who stopped answering their phones.
Ready To Make Your Phone Ring On Command?
Stop waiting for customers to find you. Land in their pocket and book the job today with Launch365 SMS.
Have Questions? Call 919-926-8796